Missread Invitation

In September 2009 Miss Read has invited international publishers to show a selection of their artist books at the Kunstwerke – a famous artspace in Berlin.

As a genre of its own, the artist book reflects contemporary ways of artistic production and publishing to a great extent and also addresses issues of presentation and circulation as well as new strategies of distribution.

The invitation was sent out to special guests and friends first. It's a A2-Poster folded down to a handy postcard size. The ultra-light weight of the paper enables a lovely multi-typography-layer effect. Done at Studio Lambl/Homburger.

Missread Catalogue

The catalog came along with the Miss Read Exhibition 2009 at Kunstwerke, Berlin. Every publisher had a single page to present himself and a selection of just finished books. The layout deals with both: a strict grid for the fixed elements like the german-english-translation, and another more flexible part (images and detail-text) that changes page by page according to the content and the double-spread balance. Done at Studio Lambl/Homburger.

Antje Wachs Gallery

Invitation made for the opening show of "Collective Memories (in 3 Chapters)" at the Antje Wachs Gallery, Berlin. Done at Studio Lambl/Homburger.

Etikett Typeface

The idea behind 'Etikett' is to create a basic geometric shape and then edit it by hand and de-geometrize it afterwards – according to my own optical aspects, adding some playful details. It is not futura, not supergrotesk ;-) I want it to look like a strict and clean grotesque with some crude and "different" details.

'Etikett' has just been started two weeks ago – it's still full of discrepancies and under heavy construction.

Heureka! Typeface

heureka! is a font that combines simple geometric base-shapes with some extraordinary, crude glyphs. get in contact if you want to work this yet sleeping beauty. Good old Hugo Hoppmann uses 'heureka!' for his new piqto-collection! yay!

achtundzwanzig

Wild rumors creep around the clash of salt enriched water and the hair of goldclucked lads, leaving an unique look behind. Sadly, through fateful entanglements and vis major, our initially homemade mixtures and seawater simulations failed miserably; our worldproject regretfully lacked any bigger audience. Years later a product line based on saltcrystals pops up: „achtundzwanzig“; the combination „8 & 20“ is the written down (and thus, inverted) wording of the german number „twenty-eight“. It derives from the greatest swimmable saltwater content of mundane territory. The classy shampoo, the ultrastrong hair wax and the revitalizing hair tonic meet the requirements and add to the certainly smart character of any modern man perfectly. We ruminated frowning about a peculiar appeareance, not wanting to increase the number of already existing goldminted and in antiqua-caps set wrappings on the beauty market. Finally none other then mother nature herself inspired us to rasterize a saltcrystal in three different grades of consistency, that, abstracted, indicate the substances: liquid, creamy and concrete. (Corporate design project at ZHdK. Together w/ manuel gaechter.)



This project is featured in the current issue (July 2009) of the quarterly published french design magazin IdPure!

Ematu Typeface

A fancy font based on the beautiful shapes of "Remute Typewriter" by Denny Backhaus (Amsterdam/Berlin).

Burkhardt/Möllmann

Corporate design for the Berlin-based fashion label burkhardt/möllmann. Two years later I also designed the website, that has been launched simultaneously with the public presentation of their new collection this year.
See burkhardt/möllmann.com

Every Type(s) Welcome!

This little magazine is a collection of experiments with words and type. Chosen sentences and crisp words explored and interpretated in a graphical way.

ZHDK Jahresausstellung

Bar list beamed on a wall during the diploma 2009 party at the University of the Arts Zurich.

Alphabet

Boy! Superman and the like are so yesterday! Alphabet's time is coming. Armed with incredible speaking skills and a slightly poetic touch – and of course always supported by cutting-edge technology – he follows his inner calling to intervene in verbal conflicts between people of different grades of eloquence. He strikes for the linguistic inferior, putting powerful words and wicked arguments into their mouths. This little magazine gives the reader an honest and unadorned look into the daily routine of a contemporary superhero and his super-special-futuristic tools.

Transidentität

For my project "ethnology in subcultures" i researched places where transvestit and transsexual people meet.
The resulting magazine "transidentities" collects essays i wrote about this research and the conversations i shared; whether it was hanging out with redlight-district's drama queens, being a guest of the regular's table 'girls just wanna have fun', or listening to the stories of a young travestite who honored me with his first public appearance as a lady.

Harry Graf Kessler

An invitation card made for a lecture evening in Berlin covering the life of german writer, artist, diplomat and politician Harry Graf Kessler. Done during my internship at the designbureau panatom™.

Taxidriver

Created during an one-week workshop at university. The idea behind this Taxi Driver poster remake was to use only quotes and thoughts of the main character Travis to illustrate the dynamic of the messy streets of New York, where most of the story takes place. The screenplay is worth a look anyway.

Migle Rudaityte, Lithuania

My contribution for Migle's Diploma Project (a Magazine) at Vilnius Art Academy in Lithuania. The project aimed to „recycle“ old unused vector drawings, which he made once for any purpose, but didn`t employ them at that time. Sampling and combining lots of his forms I created the abstract word "Mistake".

Contact

Zürich
Johannes Breyer
Mattengasse 9
8005 Zürich

Tel +41 (0) 43 96 0 15 47
Mobile +41 (0) 76 45 23 55 6

If you're a friend of modern technology – a real space cowboy so to say – search on facebook or drop me a line:

jb (at) johannesbreyer.com
skype: rokkofoyer

Information

Born on November 26, 1987 in Erlangen (GER), Johannes Breyer soon got into a profound relationship with girls, typography and graphic design of every description of appearance and practice. Especially printed matter and book design.

Consequently, small boy JB heads for Berlin and gets more than he was looking for: money work ­ experience at the designbureau panatom™, tons of inspiration by everyday life, fiesta and people; an overwhelming impression of the vibrant life of a multi-cultural capital, tasty döner kebap for 2,50€ – and finally also a new aim.

In 2008 JB leaves Berlin and attends the class of visual communication at the university of the arts in Zürich, Switzerland. A place – besides exquisite cheese and chocolate, watches and mountains – well-known for its tradition, visual precision and cutting-edge approach concerning typography and graphic design and, thus, its large contribution to visual matters and thoughts on design today.

JB is fascinated by the power and use of graphical tools such as space, form, image, text, word, type etc. in their alternating play and necessity; the challenge to consider the diversity of aspects and visual methods in work and to keep cultural tasks relevant.

During summer 2009 JB worked for Studio Lambl/Homburger, Berlin.

All text and images
© Johannes Breyer 2004—2009